Biehler & Associates

Local, Regional & National Media

Biehler & Associates regularly earns clients prominent story placement in local and regional markets, as well as national publications including Esquire, Bon Appetit, Town & Country, Food & Wine, Wine Spectator, Travel & Leisure, Food Arts, Robb Report and other influential outlets. Positioning the agency as a resource for the media has resulted in regular queries—and praise—from many renowned journalists and news outlets.

Credible Quotes

John Mariani, writer for Esquire, Wine Spectator and GQ magazines: "Enthusiasm, energy and veracity are the hallmarks of a good PR person, and Paula Biehler has them all in spades. As a member of the media, I depend on her professionalism, delight in her exuberance and marvel at her stamina. Throw in a bit of Texas swagger, and you've got a formidable force for getting results."

Scott Jones, editor-in-chief of Southern Living magazine: "You have to appreciate Paula's discerning taste in clients. In a business as fickle as food, where hot new restaurants and chefs often have the life expectancy of a housefly, Paula's keen sense of the industry is as impressive as the folks she represents. Her clients not only survive, they flourish."

Texas Monthly senior editor Pat Sharpe: "I have worked with dozens of public relations agents in nearly 30 years as restaurant and food editor for Texas Monthly, and Paula Biehler is one of the most professional and congenial ones I have met."

The Austin Business Journal: "Paula Biehler has perfected the recipe for success of her small-business clients. Biehler has been instrumental in gaining local and national exposure for her restaurant and hospitality customers."

The Austin American-Statesman, which has named Paula to its Fortunate 500 list of city movers and shakers three times, notes her efforts to promote dining in Austin with the following: "Savvy locals have stirred up media interest in Austin's food scene and the nation is salivating. Paula Biehler, owner of Biehler & Associates, a local public relations firm that represents several Austin restaurants ... hit the Big Apple for a long weekend to tout Austin's food scene. The trip, instigated by Biehler... (has) reaped results."

Clients in the News

In the Community

Biehler & Associates vast network of connections provides easy access to key decision-makers—a strong advantage in achieving results for clients.

We've built solid relationships with nonprofit organizations, business groups and professional associations in Austin and throughout Texas, including the Austin Convention & Visitors Bureau, Ballet Austin, Texas Hill Country Wine & Food Festival & Foundation, the Sustainable Food Center, University of Texas, Caritas of Austin, Texas Culinary Academy, Paramount Theatre, the Austin Film Festival, Whole Foods Market and Central Market, along with influential law firms and lobbyists.

Company founder Paula Biehler has donated time and services to many charities and has served on boards for the March of Dimes' "Signature Chefs of Austin," Texas Book Festival's "Bon Appetit Y'all" and Share Our Strength's "Taste of the Nation" fundraisers.

Biehler currently participates on Project Transition's "Guess Who's Coming To Dinner" event committee and serves as a board member for the Austin Chapter of Les Dames D’ Escoffier, an international philanthropic society of women leaders in culinary fields.

Biehler & Associates
PO Box 161687
Austin Texas 78716

paula@paulabiehler.com
Phone: 512.328.3935
Fax: 512.243.8445